Tuesday 2 June 2015

Longines, new equestrian line and watch collections (for moms too)

“Our wrists would feel much more glamorous rocking Longines timepieces.” 

Dear horse lovers, we can add finely crafted elegance to our equestrian style with Longines watches novelties, even during pregnancy. 

Last Tuesday, at the Arabesque Café in Milan, I celebrated with the Swiss watchmaking brand the presentation of their new lines and, in all honesty, I was kind of blown away by the design of all the new collections! Words can’t describe how amazing they are, so here some pics with the models I wore and my belly, growing day after day. 

I am super curious to know what you think!

The Longines Equestrian Collection is dedicated to female equestrian sports lovers, in tribute to the deep bonds the brand has forged with it.

This line is of course my favorite one! With shapes and materials inspired by iconic elements of the equine world, such as horseshoes, stirrups and the leather of saddles, my hands can waltz to the rhythm of time and merge with the pace of the horse :-)

I love the all black version but I think that white is such a clean and sophisticated shade for this time of year and is perfect to shine in the spotlight of my evenings out.

Longines Symphonette unique oval shape variations are like notes that come together in an impeccably controlled arrangement. A contemporary interpretation of elegance for modern and bold watches dedicated to women whose life is conceived as an eternal performance.

Inspired by the Italian sweet lifestyle, the new DolceVita Collection is a tribute to charming women who know how to make the most of life's simple pleasures, subtly combining geometric lines with soft curves to magnify elegance and femininity of the new pieces.

Longines elegance reputation started to be known to the large public thanks to this Collection, who met with widespread global success since its inception in the ‘90s, when Longines coined its payoff “elegance is an attitude” for their advertising campaign featuring Bogart and Audrey Hepburn.

The new Longines Collections for men combine elegance and functionality drawing on the brand rich watchmaking history to offer new editions of its iconic pieces such as the Longines Heritage Diver 1967, the Conquest Classic Moonphase with its equestrian heritage dating back to 1878 and the (pictured) Pulsometer Chronograph who, inspired by a mainly medical timepiece from the early 1920s, measures the number of heartbeats in addition to the time.

My special thanks goes to Longines press staff and the photographer LINGEGNERE alias Alessio Sanavio by theoldnow.it 



  1. Replies
    1. Thanks for your feedback! Happy you enjoyed so much

  2. I love this look and your style! So classy!

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